UI Blueprint inc
UX Consultancy · Research · Design

Great software is
designed, not just shipped.

UIBLUEPRINT is a user-experience consultancy. We research real behaviour, design clear interfaces, and help teams build products people understand.

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What we do

One partner for the whole experience.

Great UX is a practice, not a polish. We research real behaviour, design clear interfaces, and hand engineering teams blueprints they can build straight from — so the product people use matches the one you imagined.

Research

User interviews, usability testing and behavioural analytics that reveal what to build next.

Strategy

Product direction, UX audits and design-ops guidance — from lean startups to enterprise.

Design

Interaction design, accessible UI and prototypes ready for clean engineering handoff.

Design Systems

Component libraries and documentation that keep humans consistent and AI on-brand.

From the Desk of UIBLUEPRINT

Field notes on the practice.

Essays on UX, developer collaboration, and agentic development — fresh on the blog.

Claude Pro billing settings screen showing plan details, payment method, invoice history, and a Cancel plan control on the same page
Subscription UX·September 2026 · 5 min read New

Cancel Beside the Receipt: What Claude’s Billing Screen Gets Right About Trust

A short field note on subscription UX: when payment history and cancel live on the same settings surface, the product stops treating exit as a threat. Public enforcement cases show how often the opposite pattern still wins — and why openness is the better business design.

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Wealthsimple mobile Home screen with net worth, accounts, and investing summary
Heuristic Evaluation·September 2026 · 13 min read

When Marketing Still Competes With the Trade: A UX Heuristic Evaluation of Wealthsimple

An expert usability assessment of Wealthsimple’s current app experience, scored against the Nielsen Norman Group heuristics. The home screen now leads with net worth and accounts — a real improvement — while promotional offers, credit products, and yield campaigns still sit lower on the same scroll and can compete with a simple trade or fund-management intent. Estimated overall heuristic compliance near 71%.

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UX designer at a whiteboard surrounded by agencies holding the same job requisition
Recruitment & UX·August 2026 · 6 min read

The Early Bird Gets the Same Worm

Open your inbox on any given morning and you may find the same job staring back at you five, six, even seven times. A field note on what the multi-agency recruitment model does to candidates, clients, and the agencies that genuinely want to do better work.

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Let us blueprint your next experience.

Tell us about your product and team. We reply within two business days with a short plan for how UX research and design can move your roadmap forward.